As the “Trump Train” barrels on, there is more and more information to support the power of his brand. The Brookings Institute recently published an article entitled “Trump Owns a Shrinking Republican Party”. No longer are we noticing tendencies or trends, data shows that there is a serious influx of registered Independents and dwindling affiliation of the established parties. On the other hand, Republican candidates are jumping on board the train, since having a positive brand association with Trump is a winning brand!
Click here for the full article: https://www.brookings.edu/blog/fixgov/2018/06/14/trump-owns-a-shrinking-republican-party/
*Photo courtesy of the Brookings Institute
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